A Bit About Me

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Along with my daily duties as founder and head writer of HumorMeOnline.com, in 2003, I took the Grand Prize in the Bulwer-Lytton Fiction Contest (also known as the "It Was a Dark and Stormy Night" competition). I've also been a contributor to "The Late Late Show with Craig Ferguson" and the web's "The Late Show with David Letterman". I also occupy my time writing three blogs, "Blogged Down at the Moment", "Brit Word of the Day" and "Production Numbers"...and my off-time is spent contemplating in an "on again/off again" fashion...my feable attempts at writing any one of a dozen books. I would love to write professionally one day...and by that I mean "actually get a paycheck".
Showing posts with label commercials. Show all posts
Showing posts with label commercials. Show all posts

20 December 2009

Getting "Progressive"ly More Annoying

It's no big secret that I'm perturbed by the fact that I'm not a paid writer in some capacity. I'm not saying that I'm the greatest writer who ever walked the face of the Earth...heaven knows I'm not even in the stratosphere...but I don't think I'd end up in the "bottom 100", either.

And one of the things which always irks me - is the advertising industry. I watch commercials on television...I hear them on the radio...and I sit here in astonishing amazement over the wanton lack of creative ability...over and over and over again.

Surely some advertising firm out there knows these commercials are utter crap...and their ad execs have got to be laughing and laughing...all the way to the bank.

What absolute morons they must think the company heads are...to actually approve the inane pabulum they lay out before them...and gobble up.

And again I sit...knowing full well I can write better ad material, better scripts, better movies, better dialogue, better...well, "stuff" in general. Yes, I'm whining...get used to it...I do it well...and since I'm a year older as of the 15th, I'm entitled to be a bit curmudgeonish...hell, someone pays Andy Rooney to do just that! And, yes, I wish they'd pay me, too.

And, as if it weren't bad enough, the commercials have writing which makes my whole body cringe...they employ the most annoying people to get their message across. Case in point, as was pointed out to me today...the "Progressive Insurance" chick.



Now, I must have voiced my displeasure about this topic before here on my blog or in a comment...as, well, it's another tidbit which I've told to practically everyone: I abhor those commercials. I hate them with every fiber of my being...and I hate this "chick" with every neuron in that fiber.

I dislike her so much...I'm just going to refer to her as "chick"...and, yes, it's with derogatory contempt...unlike saying, "I'm a chick from Jersey"...just so those of you who think I think all "chicks" are thought of in a derisive manner...they aren't. Just this one.

Okay...and a few others...but that's not my point. My point is...she annoys the bejeebies out of me.

"But, Mariann, I like her."

You, good sir or madam, are whack.

Plus, you aren't me - and I'm the one writing this...you can voice your opinion by commenting...and then I will say something like, "Is, too" to your "Is not"...and we will go back and forth in a pointless "for/against Obamaesque" diatribe until finally...one of us ceases to do so.

First off, I know advertising which gets on your last nerve serves a purpose. If something is very irritating you tend to remember it...and what is the main point of advertising: getting your product remembered.

Now, you can get it remembered by having a catchy jingle, "I'd like to buy the world a Coke...and keep it company...", a catchy slogan, "Please don't squeeze the Charmin", a shocking slogan, "Nothing comes between me and my Calvins", a celebrity endorsement, "I'm Tiger Woods for Viagra" (oh, c'mon it COULD happen), or a myriad of other things...ranging from cutesy to bizarre. But the powers that be over at "Progressive Insurance" - decided glaring stark white interiors with an obnoxious raven-haired banshee was the way to go.

The contrast alone between the clinically white surroundings...which, ironically match her skin tone...and her dark hair and that candy-apple red gobhole of hers which never ceases to shut...well, makes me almost want to walk up to the television and adjust the brightness knob. But by the time it would take me to find it in the inner workings of my remote...the commercial is over. The only proof I have that I've seen it - is the reverse image colouration of retinal fatigue when I look on a blank white wall (green...where did green come from?) and the droning on and on of her grating voice piercing deep into my cerebellum or cortex...or wherever something that annoying goes to when it burns into your brain...so you can conjure images of it back up again when you need a trigger for that "fight or flight" reaction one day.

Oh...geez...can you tell that commercial leaves a bad taste in my mouth? And I think that taste is bile.

Furthermore, I think some watchdog site should investigate...because if "Progressive Insurance" is also the same entity that sells "Bumpits"...well, things like this should not be allowed to happen in these United States.



And people thought Billy Mays was annoying...

...but, hey, for the right amount of cash, I'd be more than willing to come up with the next odious script for her to read.




(This blog was specifically written in response to a comment on my last blog at the Montgomery Advertiser...someone asked if I was ever going to get around to do the "Progressive Insurance" blog...so I did.)

02 August 2007

I Just Don't Get "It"

My mother used to say "every generation seems to think that they were the first to have sex"...which she might have a point about, as it seems the more things change, the more they stay the same...well, except for more daring displays of sex as these generations go on. The Romans had their orgies, the Victorian times had their "gadgets" (oh, don't let them fool you...they did have sex back then, contrary to what Queen Victoria's history would have you believe), the 20's had Flappers, the 50's had Monroe, the 60's had the pill, Masters and Johnson (I think there's a couple puns there somewhere) and Woodstock, the 80's had big hair, and we have the Internet.

And splattered all over the Internet now are 237 reasons why people have sex and according to this article people are coming up with even more they left out, and AOL's main page the other day had a survey asking what was our worst reason we've rationalized to "get any"...then to top it off they gave us their choices to vote on.

Now there's no denying that sex sells...we've been using sex to sell everything...literally from head to toe. From Herbal Essence Shampoo's apparent orgasmic properties (yes, yes, YES!) to 60's Noxzema shaving cream commercials with a sexy blonde Swede compelling men to "take it off, take it all off" to Joe Namath having Farrah Fawcett slather lather on his face whilst crooning "Let Noxzema cream your face...so the razor won't" (then afterwards telling her "you've got a great pair of hands"), to Joe Namath, yet again, in Beautymist pantyhose. You know, it seems old 'Broadway Joe' scored more passes off the field than on if these 1970's commercials of his were any indication of his sex life.

And then there was that "All my men wear English Leather or they wear nothing at all" men's cologne commercial when I was young. Come to think of it, when I was a kid there were a lot of sexy ads on television...but then again we had to, we didn't have the Internet to get our info. If you were a kid and wanted to look at naughty photos, you did what everyone else did: got out the Sears catalogue and turned to the underwear section.

Ah, yes, the bygone days of my youth...and most people look back on theirs with genuine fondness. How many times do you think back of how things were so great when you were a kid? Or the stories your parents told you when they were young...or your grandparents lingering on tales of what they did when they were children. Well, I've come to the conclusion that while every generation needs to have sex to get to the next generation, life was indeed better without sex. This is also why people want to live vicariously through their own kids when they have them...oh think about it...those glory days of youth. Where would innocent Ralphie, of "A Christmas Story" fame, be if he wasn't mesmerized by that "soft glow of electric sex gleaming in the window"? If he truly KNEW about sex, that leg lamp just wouldn't have had the same intrigue...face it.

So, while a lot of us are indeed curious and read online articles about who does "it" and where and what they say to get "it" and wonder why they do "it"...stop complaining about not getting enough of "it" and just remember how uncomplicated and fun life was before you did. Then go and tell your kid a "When I was your age we didn't have...." story and be sure to smirk a lot...they'll really wonder what you are up to. And only you'll know "not much".